Made in USA Claims: What Handmade Sellers Must Know
The FTC is enforcing Made in USA claims hard in 2026, and one 2026 case turned on the phrase "handcrafted in the USA".
7 min
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The SCRAPD Journal
Price it, ship it, and grow a real maker business.
Making the work is the part most makers have handled. The business around it - pricing that covers your hours, shipping that survives the journey, marketing that does not require an ad budget - is where the money quietly leaks away.
These playbooks are the operational side of a maker business, written for people selling handmade, upcycled, and one-of-one work rather than mass-produced units. No growth-hacking, no algorithm chasing: just the decisions that decide whether a shop pays for itself.
The FTC is enforcing Made in USA claims hard in 2026, and one 2026 case turned on the phrase "handcrafted in the USA".
The 1099-K threshold reverted to $20,000 and 200 transactions, retroactively. A plain-English tax rundown for US makers.
A month-by-month plan for makers heading into the holiday quarter, built around the constraint nobody else writes about: you cannot restock a one-of-one.
A copywriting playbook for handmade makers who want listings that actually convert.
How to build a maker brand that buyers connect with, starting with your story and voice.
A practical guide for makers building a business around upcycled and reworked one-of-one clothing.
Everything a jewelry maker needs to sell online, from pricing tiny pieces to shipping them safely.
Organic marketing tactics that grow a handmade shop without spending a cent on ads.
A focused playbook for potters and ceramicists selling fragile, one-of-one work online.
A start-to-finish shipping playbook covering carriers, packing, fragile goods and pricing for handmade sellers.
A no-gear-needed playbook for photographing handmade work that sells, using only your phone.