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The Listing SEO Playbook
Titles, tags and descriptions that get your pieces found.
Marketplace search and Google both read your listings before any shopper does. This guide covers the dos and don'ts of titles, tags, attributes and descriptions on Etsy, Depop, Shopify, eBay and SCRAPD.
Coming soon
This guide is in its final design pass. It will be free to download with a SCRAPD account.
What is inside
- What each marketplace search actually reads, and in what order
- Writing titles people search for, without stuffing keywords
- Tags, attributes and categories: the fields most sellers leave empty
- Descriptions that answer questions before a shopper has to ask
- Getting your own store found on Google: product pages, collections and alt text
- A dos and don'ts list to check before you publish
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